System analyst by trade, designer and product researcher by passion, with a background in project management and a strong interest in behavioural psychlogy.
My playground is leading workshops, griding data, interviewing users, surveys, A/B tests, traffic funel analysis, usability tests, conceptualization and prototype...
My strongest experience and biggest value within a software company
From product research to final delivery of design and support for development
Certified Scrum Product Owner® (CSPO®) by ScrummAlliance
Building SEO ready platform and solid experience with Google analytics and optimization of content.
I like being involved in product branding and omini-channel comunication framework
I've been helping a few startups to put their design process in place.